SUSCO

CLIENT

SUSCO is leading a new era of sustainable waste management in the UAE, combining innovation with environmental responsibility. We developed a brand identity that feels both progressive and grounded, using a calming palette of earthy pastels—soft greens, muted blues, and pale browns—to reflect the brand’s connection to nature and its mindful approach. At the heart of the identity is a symbol that seamlessly blends the recycling icon with a growth motif, capturing the cycle of renewal, progress, and ecological balance. Paired with a clean, modern sans-serif wordmark, the logo achieves a timeless, versatile composition that communicates clarity, trust, and quiet strength. The visual language extends through organic line illustrations and bright, fresh photography—bringing warmth, clarity, and a sense of purpose to every brand touchpoint.

Country

United Arab Emirates

SerVICES