A collaboration between Caffeine & Culture cafe and Tint Lab for Eid Al Adha 2021. The goal was to create an aesthetically appealing drip coffee box that is iconic, memorable, and ideal for gifting our loved ones during Eid. For the box name, we chose “Hidden Gem” to maintain anonymity of the content it holds. We added descriptive phrases on all sides of the box to make it photogenic and interesting from all angles. The gold foil line is a representation of UAE map that extends along the sides of the box. From the inside, we chose to cover the coffee packs with sleeves to give the illusion of stacked books. We selected a harmonized color palette that consists of black, browns and beige as it complements the coffee color.


Dubai, United Arab Emirates


Concept Ideation / Packaging Design /

Product Photography / Social Media